trackSteely Stan is back in 2024
Rail Safety Week 2024
Rail Safety Week (5 - 11 August 2024) is an annual event that launches a new campaign to encourage safe behaviour and raise awareness of the risks around the railway. The week is planned and co-ordinated by KiwiRail and TrackSAFE with support from Waka Kotahi, NZ Police, Auckland Transport, Auckland One Rail, Transdev Wellington, Greater Wellington Regional Council, local councils and supporting organisations around the country.
Behaviour change takes time - this year Steely Stan is back to reiterate the correct behaviour when crossing railway tracks.
Steely Stan will be championing having a proper look for trains, rather than just a fleeting glance.
‘Steely Stare. Steely Stare. All clear!’
The integrated campaign involves a video (TVC), posters and fliers, digital artwork and events around the country.
Resources are available to download here:
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